Made In The City is a streetwear brand that began as an experiment of
mine to understand the power of marketing to specific demographics 
through clothing. Fashion has always been a passion of mine so I decided
to take the skills I've acquired working on client projects and applying them to something personal for a change. 

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MITC is a nostalgic brand that draws inspiration from my childhood and the different cultures I experienced growing up in the 90's through the 2000's in San Francisco. From design concepts to product shots I have facilitated everything solely in-house by myself.

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From an analytical stance, each post on our social media page averages about 7,000 impressions organically, and engagement can climb up to 1,000 likes without any type of paid promotions. Overall this has been a great learning experience of mine because it has allowed me to tap into the mindset of my client base and guide them through a seamless buyer's journey. Lastly, MITC has been featured on NBC, The San Francisco Chronicle, the El Tecolate Newspaper, and was invited to be a featured brand during 415 Day hosted by Empire Records and the Golden State Warriors.​

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